“People before profit
– in favor of sustainable and joyful projects and productions.”

I run marketing projects and commercial film productions from start to finish. With clear structure, efficient processes broken down in detailed schedules and with open communication, I lead my team through challenging assignments, tight deadlines and strained budgets with maintained positive energy. I am experienced in high-pressure situations and in handling ad-hoc challenges with a creative approach. To me, it’t not only about establishing good teams, it’s also about building safe and happy teams. My work is characterized by self leadership, trust and care and by making sure that everyone feels valued and that they are given the best conditions to carry out their tasks and excel. Therefor, apart from ensuring quality and maintaining high client service and communication standards, the well-being of my team will always be one of my top priorities.

Clients and assignments

My work includes but is not limited to managing commercial film, content, motion, print, digital productions, retail and exhibition material, and concept and design development. I typically commit to full-time assignments ranging from one to three months depending on the project’s complexity and where in the process I start. When requested I also manage multiple projects concurrently over a longer period of time.

With experience from production, advertising, content, event and in-house agencies, I move easily between different agency structures and processes where I quickly adapt and take charge of projects at any stage. My educational background in strategic marketing, project management, TV production, journalism, content and social media, adds value when evaluating creative concepts against briefs and brand positioning. It also makes me capable of moving between operational and strategic tasks although my focus is primarily on the former.

Companies in selection I’ve had the pleasure of working with are represented by:
Pernod Ricard, Bond Street Film, Chimney, B-Reel, Crisp Film, Naive, Åkesson & Curry, SVT, Strix, Meter Film & Television, Live Nation and Creative Meetings. Under their flag I’ve run productions and projects for brands such as H&M, adidas, ABSOLUT, Lindex, Samsung, Sonos, Discover Networks, Epidemic Sound, Tele2, Comviq, Telia, ComHem, Einride, Nordiska museet, Vrak-museet, Nobelstiftelsen, Hyresgästföreningen, 7-Eleven, Helix, Melodifestivalen, Världens Barn-galan, Monster Jam, Manpower Norway, Gustavsberg, Trafikverket, Volvo Ocean Race, Octapharma, Dr. 24 and more.

Network

Whether at a production company, ad agency, or in-house agency, you rarely have all the necessary expertise. A well-established network is therefor invaluable. If not turning to any of the well established agents, I gladly work with top freelancers that I believe offers many benefits. The industry is generous, with professionals often recommending colleagues thus I regularly tap into my network to ensure I have the right talent for each project’s needs.

“Charlotte runs productions with a high level of service. She keeps a close eye on the entire production process, and whatever happens; unclear brief, lack of time, insufficient budget, someone in the team gets sick, she solves the problems and always keeps her good mood. Furthermore, Charlotte has a fingertip feeling for the smallest detail regarding planning, script, recording, image and editing. During filming, Charlotte keeps everyone in the team together and excites the people both behind and in front of the camera."

Sandra Grill, Account Director Chimney Content

In conclusion

It is simply when I get to share my positive energy and enthusiasm while driving projects forward that I thrive the best. You find in me an engaging project manager who believe in building trust-based relationships where I care to inspire and uplift those around me. According to the DISC assessment, I am both “yellow” (engaging and inspiring) and “red” (driven and ambitious). I pay attention to detail, proactively manage risks and leave nothing to chance. My curiosity and ambition to never stop growing motivates and drives me forward. So, regardless of the project type, size or budget, I’m ready for the challenge and look forward to collaborating.

CHARLOTTE LEFÈVRE

“You will notice how much on top of everything and energetic she is. Her positive attitude helps going the extra mile and she knows where the priorities should be. By far one of the best producers I had the pleasure to work with."

Clients and assignments

“With a unique understanding for both the creative and business process, she runs structured and efficient productions with the highest level of service, regardless of conditions. She also has the unique ability to be a cruel asset purely creatively.

Network

In conclusion

"Her ability to create structure and order and make the customer feel secure and confident in the midst of a full-scale chaos will always impress me."

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